The LEGO Company History

The history of the LEGO provider begins in 1932 when Ole Kirk Christiansen, a Danish carpenter, decided to begin a business retailing his hardwood toys door to door in the town of Billund, Denmark. He named his new company “Lego” — a combination of two Danish sayings, “leg godt, ” which recommended “play very well. ”

In 1958, the company’s founder, Godtfred Kristiansen, trademarked a system designed for coupling the plastic stones that would afterward become generally known as PROFANO “Automatic Products Bricks. inch The invention allowed LEGO to create more diverse and sophisticated toys.

After that, LEGO broadened the offerings and began to cater to both girls and boys. It introduced a line of “Minifigures” in the mid-1970s that contained human data with posable arms, and in addition marketed charms sets with respect to young girls.

Another expansion more than three decades ago saw the introduction of LEGO Space sets, here astronaut minifigures, rockets and spaceships, among other popular themes. It happened in 1999, the LEGO Group entered the Star Wars market, launching packages featuring the X-wing jet fighter and TIE UP Fighter.

Simply because the company grew, it required to increase it is ability to release new products quickly and proficiently. To this end, it chosen management professional Jorgen Vig Knudstorp.

He helped the organization cut down on products on hand and reduce production time. This individual encouraged the company to build relations with significant toy businesses, including Concentrate on, Wal-Mart and Toys ‘R’ Us.

He also presented LEGO Suggestions, an online community where followers could give proposals for new Lego sets that they wanted to watch produced. This kind of allowed PROFANO to test the benefit of new choices and gain feedback ahead of committing to these people.

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